Xceltra featured in a leading Middle East and Africa Event

Date: December, 2009

Cairo, Egypt, Dec.22, 09 – Xceltra, the official distributor of Westermo in the Middle East and Africa for industrial data communication solutions, was exhibiting in a leading Egypt, Africa & Middle East event “Electrix Power, 2009”.

Electrix International Power exhibition is held yearly at the Cairo International Convention Center in Egypt with the aim of Networking experts, industry leaders and distributors in the power-energy sectors. Such a presence was in light of Xceltra’s continuous efforts to keep its clients updated on the up to date topics in the Industrial Communications products and solutions for their Power and Energy markets projects.

Xceltra was the sole specialised data communications solution provider taking part in that event,” said Amr Abdulkader, Industrial Datacoms Product Manager. Owing to this unique stance, Xceltra gave the opportunity for its visitors to experience a wide range of products like, Industrial Ethernet Switches, SHDSL Extenders, Industrial wired & wireless modems, Industrial ADSL/Serial/PSTN Routers, Profibus & M-Bus Adapters, Fiber Optic modems and many others.

“Among the ample solutions displayed at the booth, the Ethernet Extenders (Wolverine) attracted most of the audience attention,” said Amir Sayed, Senior Account Manager, with its ability to reuse existing twisted copper pairs to transmit SHDSL technology with data rates up to 5.7 Mbit/s and over a 10 km (6.2 miles) distance at lower data rates which is far beyond the 100 metres (328 ft) transmission limit of copper cables.

The booth was visited by around 170 visitors from various parts of the world taken by the products’ credible brand and reliable functionality.
Xceltra (www.xceltra.com) enables system Integrators, VARs and Resellers to offer reliable data communication solutions within different segments like Oil &Gas, Automation, Power, and Energy and Telecoms sectors. With headquarters in London, UK and local presence in Cairo, Jeddah and Dubai, Xceltra is uniquely positioned to link internationally renowned technology suppliers in Europe and the America’s with markets in the Middle East & Africa.